Sharing Survival is a web site belonging to Jorit Tolboom, who quit his 70-hour a week job and pursued his dream of living wild in nature. It was a pleasure to work with Jorit to create this logo.
After presenting 12 initial logo concepts, Jorit chose one of them to progress. After several meetings and discussions with Jorit, the logo then went through another 10 stages of development before arriving at the final version.
As Jorit no longer has full time employment, and lives off the land, I exchanged the design of this logo for some work in our garden!
You can see the logo in action on Jorit’s web site here https://sharingsurvival.com/
Please play the video below to view various stages of the design process…